We didn't start a company.
We solved a problem we couldn't stop seeing.
Studio Fly started with a shared frustration. Between us, we'd managed multi-location studios, experienced firsthand what it feels like to be responsible for a team, a lease, a payroll, and a membership target that doesn't move.
We both went through the same arc. Struggling as operators, we hired consultants. Good consultants. Some of it helped. But when the engagement ended, the execution was still entirely on us. The strategy decks sat in folders. The systems never got built.
Eventually, we became consultants ourselves. And from that side of the table, we saw the same pattern play out with client after client. Because advice alone doesn't change what happens inside a studio every day. There's a gap between knowing and doing, and that gap was costing owners real money, real energy, and their belief that the business could actually work.
Nobody was closing that gap. So we built Studio Fly.
